End of November is the funny point in the quarter where some recruiters start to coast and others double down.You’ve worked hard all year to land that latest deal.

Before you slide into December thinking it’s “done,” pause  because that one placement can still open three more doors if you play it right.

Here’s how to stretch your success for momentum and turn one deal into two before year-end.

TREAT EVERY PLACEMENT AS A BUSINESS-DEVELOPMENT TRIGGER

A placement isn’t the finish line, it’s a credibility moment. Once your candidate signs, check in with the client: 

“How’s the new hire landing?”

That conversation naturally leads to,

“Who else could benefit from a profile like this on their team?”

Clients trust fresh proof more than pitch decks. Strike while the win is visible.

CALL THE HIRING MANAGER’S PEER

Inside every company, good hires create FOMO.

Identify peers in adjacent teams and reach out with context:

“We just helped your colleagues secure a strong Senior Engineer -curious if your team is also scaling next quarter?”

That’s not cold calling – it’s connecting the dots. 

LEVERAGE YOUR PLACED CANDIDATE’S NETWORK

Your placed candidate is still buzzing proud, excited, talking about their move.

This is when referrals flow easily.

“Who else from your old team might be considering a new challenge next year?”

Referrals given now mature into ready pipeline in January.

TELL THE STORY (SMARTLY)

Don’t keep your success quiet.

Craft a short post like:

“Just placed a “insert details of your placement” who wanted a more regional scope proof that timing and alignment matter as much as title.”

It signals momentum to clients and candidates alike and attracts similar profiles organically.

BUILD THE BRIDGE, NOT JUST THE INVOICE

Before you close the file, squeeze the full value from the win:

• 1 follow-up with the hiring manager
• 1 introduction to their peer
• 1 referral from the placed candidate
• 1 visible success story online

That’s four new opportunities all from one deal.